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  3. Product Design

Best AI for Product Design

Smartwatch renders, a fictional drink on a retail shelf, a stylist corkboard shot top down. Product imagery that has to survive a second look.

Updated Jun 2026·4 challenges·20 models

How Product Design rankings are computed

20 models tested across 4 product design challenges.Composite score: 30% Rival Index, 20% task coverage, 20% challenge-scoped duel performance, 15% recency, 15% tier. Deduplicated by product line. GPT Image 2.5 Sunburst leads at 72.4/100. Drawn from Rival's open dataset of 21,000+ human preference votes.

Rival's Pick·#7 Rival Index·Google flagship

Too close to call
Gemini 3.1 Pro Preview
Gemini 3.1 Pro Previewgoogle

Neck and neck with GPT Image 2.5 Sunburst. Gemini 3.1 Pro Preview gets the nod on blind votes.

Composite scores combine task evidence, Rival Index, recency, and model tier. Rival’s Pick is a separate editorial recommendation. How ranking works

Gemini 3.1 Pro Preview
Gemini 3.1 Pro Preview
google
$2.00·$12.00
71Composite
GPT Image 2.5 Sunburst
GPT Image 2.5 Sunburst
openai
$5.00·$30.00
72Composite
Nano Banana Pro
Nano Banana Pro
google
68Composite

Head-to-Head

GPT Image 2.5 Sunburst logo
GPT Image 2.5 Sunburst
vs
Gemini 3.1 Pro Preview
Gemini 3.1 Pro Preview logo
GPT Image 2.5 Sunburst logo
GPT Image 2.5 Sunburst
vs
Nano Banana Pro
Nano Banana Pro logo
Gemini 3.1 Pro Preview logo
Gemini 3.1 Pro Preview
vs
Nano Banana Pro
Nano Banana Pro logo

Full Rankings

20 models
#
Model
Coverage
Index
Price
Composite
4
Claude Fable 5 logo
Claude Fable 5anthropic
1/4
#12
$10.00·$50.00
67
5
GPT-6 Astra logo
GPT-6 Astraopenai
1/4
#3
$10.00·$50.00
66
6
Z Image Turbo logo
Z Image Turboprunaai
3/4
#19
—
65
7
Nano Banana 2 Lite logo
Nano Banana 2 Litegoogle
3/4
#78
$0.25·$1.50
62
8
Kimi K3 logo
Kimi K3moonshotai
1/4
#49
$3.00·$15.00
61
9
Gemini 2.5 Pro Preview 06-05 logo
Gemini 2.5 Pro Preview 06-05google
1/4
#35
$1.25·$10.00
61
10
Gemma 4 26B A4B logo
Gemma 4 26B A4Bgoogle
1/4
#28
$0.13·$0.40
60
Challenges4
Xbox Controller SVG
A controller in SVG, every button in the right place.
Product Visualization
A smartwatch on a studio backdrop. Marketing-ready or uncanny.
Corkboard Outfit Collage
An outfit pinned to cork, shot top-down. The fabric has to read as fabric.
Packaging Shelf Mockup
A product on a shelf. The label has to read as real.
Related
BrandingIllustrationLogo Design

Keep exploring

#1 VS #2

GPT Image 2.5 Sunburst vs Gemini 3.1 Pro Preview

The top two for Product Design, compared directly

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Working design studies. Bring your references.

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Rival
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Explore all of Rival

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